Everything you need to know about the business models of OTT Platforms

From binge watching The Money Heist to discussing about Dark, this was the story of many during the lockdown. The worldwide lockdown has drastically increased the consumption of content through Over-The-Top platforms. But what actually are OTT Platforms? The widely accepted definition for OTT platforms states that these are digital platforms where the content isContinue reading “Everything you need to know about the business models of OTT Platforms”

HyperLocal Delivery Business

What comes to your mind when someone talks about ordering FOOD! Right!! Its Swiggy or Zomato at first, and then you think about other food delivery apps. Swiggy was started in 2014 in Koramangala, Bengaluru and Zomato started its operations in the year 2008 in Delhi. Both the startups started with slightly different ideas. SwiggyContinue reading “HyperLocal Delivery Business”

Business Models in Food Delivery Business

Life has become much simpler since businesses have gone digital. It just takes a click to do a lot of things which would have taken hours otherwise. Food is the basic necessity for human survival, and when food delivery platforms were introduced, it was indeed a boon for hostellers, working professionals, food lovers, people whoContinue reading “Business Models in Food Delivery Business”

Analytical observation on Indian Matchmaking apps

According to Maslow’s hierarchy of needs, Love and belonging for a human being is the third most crucial need after physiological needs (air, water, food and clothing) and Safety needs (employment and personal security) and there is no surprise to see companies cashing on this opportunity. With digitization and digital transformation happening in all industries,Continue reading “Analytical observation on Indian Matchmaking apps”

COVID-19 pushing industries to adopt Digital Transformation

Digital Transformation due to COVID 19 Over the years companies around the globe have found it difficult to adopt digital transformation.  Digital transformation has been seen as a competitive threat adopted by tech-savvy players in the industry. A study shows that only 30% of companies have successfully succeeded in digital transformation.  But due to theContinue reading “COVID-19 pushing industries to adopt Digital Transformation”

Business Model of Tinder: World’s Favourite Dating App

Tinder is an online dating platform and is one of the most downloaded applications on smartphones. It ranks 2nd in the lifestyle category on the Apple App Store. Having started its operations in September 2012, it has a revenue of approx $1.2 billion in FY2019 a 43% increase from previous year and is the market leader inContinue reading “Business Model of Tinder: World’s Favourite Dating App”

Five things you should know about Platform business model

“It’s not that we use Technology, We Live Technology” – Godfrey Reggio 5 Things you should know about Platform business This is the era of technology and we have seen so many tech-based businesses coming into the market and creating disruptions. Unarguably, most of the disruptions are done by the tech-based platform business. Business GamutContinue reading “Five things you should know about Platform business model”

Business Model of Airbnb

Business Model of Airbnb Most people try to find a Home even when they are away from home! If you also do that, Airbnb is the goto app for you while you plan your next travel to another city.Who does not know about Airbnb, right! It is one of the most talked-about companies in today’sContinue reading “Business Model of Airbnb”

Xiaomi Dethroned! – A new leader in town

Yes, you heard it right. Xiaomi is no longer the market leader in the Indian smartphone market. It currently holds 28% of the Indian market share (as of 2019 Q2).  BBK Electronics, the market leader of the Indian Smartphone market Wait! There’s a catch. The new market leader, BBK electronics, holds 31% of the IndianContinue reading “Xiaomi Dethroned! – A new leader in town”